Pure Fishing

Abu Garcia

Director

Noah Hartsock

Director of Photography

Bradley Mason

Film Location

LCO East HQ

Producer

Bradley Mason

Days on Set

1

Team Size

4

SUmmary

Our partnership with Abu Garcia has brought us the excitement of bringing a pair of new lines to life! We were able to shape light and create elements to make the latest and greatest reels and rods to hit the market! With just a pair of capture days, we focused our efforts to create two unique campaign commercials, 40+ social media shorts, and added product photos to spark the highly anticipated launch of the Zenon and Max lines for Pure Fishing. 

Challenges

In an industry of creative individuals, we are a collective that believes true creativity comes from collaboration. Whether

Objectives

In an industry of creative individuals, we are a collective that believes true creativity comes from collaboration. Whether

Solutions

In an industry of creative individuals, we are a collective that believes true creativity comes from collaboration. Whether

Behind the senses

the Impact

What do you need to refuel? Not your car but YOU? Circle K is the most convenient stop for a cup of coffee, a water or a Polar Pop (but don’t forget about the hot dogs) as you tackle your day. We followed seven people, with seven unique stories and seven different day jobs into Circle K to see how they took advantage of America’s thirst stop.

more media to share

See Also

Whitewater  Ice is open