Pure Fishing
Abu Garcia
Director
Noah Hartsock
Director of Photography
Bradley Mason
Film Location
LCO East HQ
Producer
Bradley Mason
Days on Set
1
Team Size
4
SUmmary
Our partnership with Abu Garcia has brought us the excitement of bringing a pair of new lines to life! We were able to shape light and create elements to make the latest and greatest reels and rods to hit the market! With just a pair of capture days, we focused our efforts to create two unique campaign commercials, 40+ social media shorts, and added product photos to spark the highly anticipated launch of the Zenon and Max lines for Pure Fishing.
Challenges
In an industry of creative individuals, we are a collective that believes true creativity comes from collaboration. Whether
Objectives
In an industry of creative individuals, we are a collective that believes true creativity comes from collaboration. Whether
Solutions
In an industry of creative individuals, we are a collective that believes true creativity comes from collaboration. Whether
Behind the senses
the Impact
What do you need to refuel? Not your car but YOU? Circle K is the most convenient stop for a cup of coffee, a water or a Polar Pop (but don’t forget about the hot dogs) as you tackle your day. We followed seven people, with seven unique stories and seven different day jobs into Circle K to see how they took advantage of America’s thirst stop.
